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基于主成分分析法的中药产业市场综合绩效评价(1)
http://www.100md.com 2009年3月1日 黄志勇 陈晓红
    参见附件。

     摘要:在多指标综合评价中,主成分分析方法是一种较为客观的综合评价方法。本文从中药产业的运营状况、产销状况和盈利水平等方面设计了8个指标,应用主成分分析法对中药产业市场绩效进行了综合评价研究。评价结果表明:在政府近年加大对中药产业的政策支持,建立多渠道的中药现代化投入体系,大型企业集团加快产业整合等因素作用下,中国中药产业市场绩效出现逐年好转的趋势。评价结果与中药产业近年来运行的实际情况基本相符。

    关键词:中药产业;绩效;主成分分析;评价

    中图分类号:F062.9 文献标识码:A

    文章编号:1000-176X(2009)05-0052-05

    The Comprehensive Performance Evaluation of Chinese Traditional Medicine Industry market Basing onthe Primary Component Analysis

    HUANGZhi-yong,CHENXiao-hong

    (School of Business, Central South University, Changsha 410083,China)

    Abstract: Primary component analysis (PCA) is relatively objective one among the methods of multiple indexes comprehensive evaluation. This paper designs eight Indicators from Business Status, Marketing conditions and the level of profitability etc.This paper carries out comprehensive performance Appraisal about Chinese traditional medicine industry basing on the Primary Component Analysis. With the increasing policy supportation of Government, with the establishment of modern multi-channel input system of Chinese traditional medicine industry, and with the fasting speed of industrial integration, the result shows that the market performance of Chinese medicine industry becomes better and better ,and also this result conforms roughly to the actual running situation of Chinese traditional medicine industry in recent years.

    Key words: Chinese traditional medicine industry; Performance; Primary Component Analysis; Evaluation

    一、引 言

    市场绩效是指在一定的市场结构中 ......

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